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When we are talking about making a good first impression, we need to keep in mind that we are talking about the first few seconds of people’s attention. Statistically, it takes 0,2 of a second to form an opinion about your website. And at the most interesting parts of the page, people look up to 7 seconds.

So today, we’ll talk about how to grab their attention right away and increase your homepage conversions.

Although URLs are unlikely to sit at the top of your search engine optimization (SEO) to-do list, how you structure your site URLs will contribute to the success of your optimization strategy.

Get over it, security should be part and parcel of any online business process. Being a merchant you know it firsthand, websites and e-commerce sites, in particular, are compromised 24/7 365 days a year.

The ecommerce industry has been growing rapidly for the past few years. As it becomes a $1.5 trillion business worldwide, pricing strategy is quickly becoming a crucial aspect of online retail strategy. Learn how to price for profit inside.